For Jacquie Aiche, jewelry should be way more than a pretty accessory. It should give you what you need.
The designer—who can often be found tending her gardens or wandering barefoot through her Beverly Hills showroom—grew up in an Egyptian and American home, an experience that continues to inspire everything from her belief-system to her aesthetics. Unable to discover jewelry she found truly evocative, she began creating her own pieces from relics, fossils and precious gemstones, as well as Middle Eastern-inspired hammered gold, amulets and goddess imagery. The response was so positive that she officially launched her own eponymous line soon after.
Today, the collection is available at stockists throughout the world and can be spotted on the likes of Gigi Hadid and Olivia Wilde (to name a couple). Ultimately, that link to spirituality also led Aiche to launch Gypsy, a selection of healing gemstone dusts and mists.
Today, she shares why showing gratitude brings her greatest rewards:
Live The Process: What fuels your passion for jewelry?
Jacquie Aiche: As a young girl, I loved collecting rocks in my backyard and transforming them into jewelry pieces for my family. I’ve always been drawn to the spirit of Mother Nature. I can feel it in every piece I create—this feminine, sensual and free-spirited energy that women connect to organically. There’s something special about working with gemstones and natural materials, infusing their healing properties into adornments for women. It’s a love I’ll always be attracted to.
LTP: What inspired you to start your line?
JA: I was working in a boutique and found it hard to find jewelry that I connected with. Traditional, classical jewelry is amazing, but it’s just not me. I wanted to create adornments that were sensual and feminine, pieces that would make women feel like the goddesses that we are. So, I started designing my own jewelry and selling it anonymously. When I saw the way women responded, I knew this is what I am meant to do.
LTP: What is the link between your spirituality, your background and your jewelry? How did that lead you to launch Gypsy?
JA: Having been raised in a multicultural home, I developed a very distinct style that is held true in all of my collections. I feel a very natural pull toward turquoise, fossils and precious gemstones. And I love the Middle Eastern influences of hammered gold, goddess imagery and amulets. I’m constantly finding new motifs and minerals inspired by my background. It's a forever kind of love.
I see fine jewelry as more spiritual than material. I have always been drawn to the power of gemstones and minerals, mixing colors and their organic shapes. Each adornment is designed with the intention to bring women something they need—whether that’s empowerment, confidence, love or clarity.
It’s so important to take the time to explore what best heals you. When you discover the practices, products and people that light up your soul, everything becomes even more beautiful. Life feels intentional.
I created the Gypsy collection so I could share my personal rituals for living a more balanced and happy life. We’re about to release three new crystal-infused mists. Each blend is meant to inspire an overall sense of healing to your everyday.
LTP: Are you someone who switches jewelry up often or wears the same staples all the time? What is, perhaps, your most treasured piece?
JA: For me, it’s a blend of both. I have essentials that I never take off: my finger bracelets, anklets and halter bra have become my second skin. But there’s always room to add more. It depends on what crystals I’m craving that day.
My most treasured piece of jewelry is a red spinel ring that my father bought for me at a vintage auction. Although my jewelry collection is seemingly endless in his eyes, he still decided to add to it. This ring feels incredibly special. I later realized that red spinel is a balancing stone for workaholics. It was a piece that was meant for me.
LTP: What does happiness look like to you?
JA: My children, my family and my tribe.
LTP: What does it mean to you to “Live The Process” and how can we all do that more each day?
JA: To me, “Live The Process” is all about living in the moment. It’s so easy to get caught up in the little things. When you stay present and have gratitude for each moment as it comes, life will give you more to love.